For corporate development and M&A
Screen a target before you spend on diligence
Set up a project for the target, or for your own company if you are preparing to sell. RECON researches the market and competitors with cited sources, sizes the market, and puts build, buy and partner side by side.
Free plan available, no card required.
The problem
Where early deal work slows down
Weeks before a first view
A first read on a target's market waits on an analyst or an outside study.
Market claims you cannot check
The target's deck sizes its own market. Without independent, cited research, you are reading its pitch.
Options compared in separate files
Build, buy and partner end up in different models, so the comparison is never like for like.
What you get
An independent view of the target and its market
Target and market profile
Research the target's market and competitors with cited sources, and size the market with a TAM calculator.
Competitor map
Direct, indirect and substitute competitors, each researched for funding, pricing, headcount and recent activity, with sources.
Build, buy and partner
Compare the options as scenarios with trigger conditions, and log the decision with a review date.
What-If analysis
On Team, test how a pricing change, a market entry or a competitor move would change the picture.
Preparing to sell
Set up a project for your own company to see the market as a buyer will, and profile the likely buyers.
One workspace for the deal team
On Team, up to 5 people work across up to 5 projects, with roles, tasks and mentions.
How it works
Set it up once. It keeps working.
Start from your website
Paste your URL and RECON drafts your setup from it, each fact with the sentence it came from. Or describe it yourself. Then review the competitors, customer personas and segments it drafts. Keep what fits, drop what doesn't.
RECON researches the competitors you track
On Pro, RECON researches your verified competitors every week, and on demand whenever you ask: funding, pricing, headcount and recent activity, each with the source it came from.
A fresh briefing each day you open it
What changed in your project, the decision or task that needs you now, and the one thing worth your attention this week. Built the first time you open it each day, and readable in under two minutes.
An analyst review every Monday
The Analyst reviews your position and writes three to five observations. Each one carries the evidence behind it, what it means for you, and a recommended action you can turn into a task with one click.
Pricing
Team for a deal team
Team at $199 a month covers up to 5 targets and 5 people, with What-If analysis. Pro at $99 a month covers 3 projects for one person, with a 14-day free trial.
FAQ
Common questions
Can I use it to evaluate an acquisition?
Yes. Set up a project for the target, or for your own company if you are preparing to sell. RECON researches the market and competitors with cited sources, sizes the market, and lets you compare build, buy and partner scenarios and log the decision. It does not include a database of past transactions.
Does it replace due diligence?
No. RECON gives you an independent, sourced view of the market and the competition early, before you commit to full diligence. It does not audit financials or replace legal and financial advisers.
Can I keep each target separate?
Yes. Each target is its own project. Team covers up to 5 projects, and Pro covers 3.
What does it cost?
Free on one project with no card. Starter is $49 a month, Pro is $99 a month with a 14-day free trial, and Team is $199 a month for up to 5 people. Plans are monthly and can be cancelled any time.
Make your next call with the full picture.
Free on 1 project with no card, or try Pro free for 14 days. Set up your first project in a few minutes. Your first briefing is waiting when you open the dashboard.